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Community

Community with Kristina Bartold is a podcast for entrepreneurs, small business owners, and content creators eager to grow their businesses, expand their networks, and master community building; both online (through social media and podcasting) and in person (via live events and networking). If you’re looking to increase your sales on social media, grow your podcast audience, or build stronger connections, this show is for you.

Every week, Kristina Bartold shares expert insights on community building, social media growth, organic social media strategies, and podcast management. Whether you're a seasoned entrepreneur or just starting out, Kristina provides actionable advice to help you stay ahead of the game and grow your business and community in today’s digital landscape.

Community with Kristina Bartold answers key questions like:

How do I launch and grow a podcast that attracts my ideal audience and builds trust?
How can I create podcast episodes that people will actually download?
What are the best strategies for growing my podcast on social media?
Which social media trends should I pay attention to?
How can I build a more engaged audience on Instagram, LinkedIn, and Facebook?
How do I grow my following organically without relying on paid ads?
How can I leverage my online presence to land sponsorships and collaborations?
How can I maximize my investment in live events to grow my business?

With Kristina’s personal experience scaling a 7-figure marketing agency, The Social Snippet, and running 200-person events with High Vibe Women, you’ll get a mix of tactical solo episodes and authentic interviews with industry leaders. Tune in to learn the best strategies for growing your business, podcast, and digital community.

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Community

How We Built Lead Magnets That Actually Work.

November 17, 2025 • Kristina Bartold • Episode 309

0:00 | 26:22

Are you nurturing your community off social media?

Email lists are a community you own and a thriving email lists starts with captivating Lead Magnets.

In this practical episode of Community, Kristina is joined by Maria as they dive into what lead magnets/freebies are and how to make ones that truly connect and nurture the community your business is building.

They talk candidly about how their own business has evolved their free lead magnet offerings over the years and the mistakes they’ve made so you don’t have to!

Tune in to hear:

What a lead magnet really is and how to create one that converts.
Why you should build your funnel backward (start with the offer!)
How to avoid creating lead magnets for the wrong audience.
The biggest mistakes they’ve made in funnel creation—and how to avoid them.
Why “done is better than perfect” when it comes to your freebie.
The value of feedback and messy action.

Whether you are just starting your email list or working on an overhaul this episode will help you design aligned offerings your ideal client will love.

Check out our new lineup of freebies at thesocialsnippet.com!

Mentioned in the Episode:

Podcasther

Check Out Our Freebies:
Take our Quiz
Instagram Story Strategy Kit
Podcast Growth Guide
LinkedIn Starter Pack
Instagram Profile Glow-up Guide

Blog - How To Create Lead Magnets Aligned To Your Brand

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